John’s Furnish
The brand is represented with a rugged, homemade, and hardworking aesthetic. The chisel and saw graphic explain the nature of the brand. The colors and typeface reflect a classic vibe, with the colors showcasing a grounded and natural feeling.
The business card and flyers reflect a homey and classic feeling with lighter tan colors and geometric shapes. The signage and wearables help to define the type of work that is handcrafted. The website consists of three pages: homepage, products available, and checkout page. All of these things have a cohesive and consistent design so that they complement each other.
