Watermelon has Vitamin B6 which is a nutrient that produces chemicals that relieve stress, anxiety, and panic attacks. What is a job that helps with these types of things… therapy. I decided to link these two things, watermelons and therapy, together to create a new brand. I gave the brand an inviting and “fresh” look to draw in potential clients. That’s why it is called Refreshing Remedy. I used alliteration for my brand to make my brand memorable.